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What’s the best ai product description generator in 2024?

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In an era where e-commerce competition is intensifying, the persuasive power of an engaging product description can tip the customer balance in your favour. As the power and sophistication of AI develops, we’re seeing how product description generators have emerged as incredibly useful tools for businesses wanting to craft compelling product narratives. Our article looks at the role of AI in content creation and lists some of the options available to you on the market.

The AI revolution in product description writing

AI product description generators leverage algorithms and machine learning techniques to produce content. The best produce customised product descriptions with minimal time and effort, all of which resonate with your target audience. But there’s a lot of choice out there. The question is: which ones suit your needs? There’s no single solution which applies to every company, but there’s one which comes pretty close.

The Best AI Product Description Generators in the UK in 2024

Many AI generators have both free and paid models – clearly, the more you pay, the better and more sophisticated the output and the greater the volume you are permitted to produce.


Descriptionwise leads the pack with its comprehensive AI writing assistant, tailored specifically for eCommerce businesses. From product descriptions to SEO-optimised feature bullets, Descriptionwise simplifies content creation while ensuring customised and unique descriptions for all your brand’s SKUs, however many there are. We pride ourselves son our consistency, quality, and seamless integration with major eCommerce platforms. And that’s not to mention our support for multiple languages if you want to go global! Descriptionwise empowers businesses of all sizes to maximise the impact of persuasive descriptions on our digital shelf.


JasperAI (formerly known as Jarvis) is noted for its natural language processing capabilities, which enable it to understand and adapt to your brand’s tone. With features like Feature to Benefit, JasperAI enhances product descriptions to drive higher conversion rates. It’s priced higher than some competitors but promises plagiarism-free content. offers versatility with a range of templates and a free plan for users. It supports over 95 languages and has a custom tone of voice feature. supports diverse content creation needs, although its popular free version is limited in volume and scope, and paid plans may be costly for some users. Occasional inaccuracies in generated text could also pose challenges (but we always, always recommend human oversight – AI is not yet infallible!).


WriteSonic provides AI tools to create search engine-optimized content effortlessly. With features like paraphrasing and text expansion, WriteSonic helps businesses boost visibility and engagement without manual effort. While word count-based pricing might deter large eCommerce brands, WriteSonic’s effectiveness in generating engaging content remains undeniable.


ClickUp streamlines the description writing process with its ready-made templates and pre-structured formatting. Ideal for businesses with large and ever-changing inventories, ClickUp offers free templates and copy-editing features to enhance productivity. However, limited availability on free plans and the need for manual review may deter some users.

Chat GPT

ChatGPT 4.0 is the market leader as a free product description generator but how good is it? Highly serviceable – It’s user-friendly and accessible, requires minimal technical expertise to operate and can generate descriptions for a wide range of products, making it suitable for businesses across various industries. You can tailor descriptions based on specific requirements, including tone, length, and style preferences. And the 3.5 version is free. What’s not to like? Well, firstly, its accuracy and quality of output varies when it comes to capturing the essence of the product. It doesn’t prioritise SEO in its generated descriptions, and without oversight and review, it has a history of inadvertently contain plagiarised content. ChatGPT’s performance is heavily influenced by the data it’s trained on, which may not encompass all product categories or niche markets, leading to inconsistent in content. Let’s be clear, it’s been a boon for copywriters, bloggers, and all manner of professions in various sectors. What it isn’t is a specialist product description generator.

As businesses strive to stay ahead in the competitive eCommerce landscape, investing in AI product description generators can transform your content creation processes. Whether you want to enhance brand visibility, increase time, and cost savings, or drive sales, these top contenders all offer innovative solutions to meet different business needs.

However, Descriptionwise, the leading AI-powered product content generation platform, offers you a full range of features which many of the best cannot match when it comes to product information – the capacity to: 

  • Edit, copy, publish generated content fast and cheaply
  • Integrate with Shopify and other ecommerce platforms
  • Integrate with leading PIM solutions like Akeneo, Salsify and Sales Layer
  • Generate single or multiple brand voice across products
  • Work with quality SEO and keyword data at your fingertips
  • Create content in bulk or batch to generate hundreds of product descriptions
  • Generate multi-language copy

Why Descriptionwise excels

Among the myriad of AI generators out there, we at Descriptionwise aim to distinguish ourselves through our tool’s unparalleled efficiency, accuracy, and user-friendly interface. It not only generates compelling product descriptions but also ensures they are SEO-focused, resonating with both your audience SERPs (Search Engine Results Pages).

Final thoughts

A good AI product description generator goes beyond mere content generation. It empowers businesses to create compelling, SEO-friendly, original product descriptions that resonate with their target audience. Descriptionwise perfectly encapsulates this balance. We offer a variety of customisable templates, making it adaptable for diverse product types and formats.

Whether you’re a small startup or a large enterprise, is the tool that can elevate your product descriptions, ultimately fine-tuning your digital shelf for optimal performance. Our pricing structure is business-friendly, from the smallest to the most enormous operations, the latter getting our super-charged version with:

  • Bulk Generation of up to 100 products at a time
  • Trained models with your tone of voice
  • Fully customised and unlimited content types

As the digital marketplace evolves, AI-driven solutions like are not just options but necessities for staying competitive and captivating your audience. Embrace the future with and transform your product descriptions into compelling stories that sell a compelling value proposition.

Say goodbye to “business as usual” – dull, repetitive, and uninspiring product descriptions which fail to engage your audience – and access our free trial. We’re sure it’ll delight you!